Generation Z, known colloquially as zoomers, are the people born between 1995 and 2015. They are the first generation who consist of digital junkies and tech wizards.
Apart from that, zoomers also have great taste in fashion. These fashion trends are something that the Baby Boomers and Millennials tend to ignore and think of it as ostentatious.
In contrast to the previous generations’ subtlety and softness, Gen Z is all about comfort and convenience over tight-fitting dresses and sky-high heels that women tend to topple over in.
The aged may say that the new generation is too outrageous in its tastes, but little do they realize that delicate materials and oversized costumes are the new way. Well, they may not understand that, but we do.
Dive into the list of the top Gen Z style trends that we have rounded up for you:
Athleisure is the New Rule
Dua Lipa says, “I got new rules, I count ’em.” The Grammy Awardee may not exactly say this in this context, but we sure can use it to describe athleisure as the new law to be followed.
Athleisure is a fitting combination of the two words, “athletic” and “leisure.”
These clothes are athletic apparels donned in a non-athletic location.
These apparel are mostly designed for gym and workouts, but teens also put them on at their workplace or informal social events.
The fundamental features of wearing such clothes are that they are fashionable, occasional, colorful, relaxing, and versatile. It permits freedom of movement, helps to keep your body cool and dry, allows the skin to breathe, and restricts unsuitable posture.
Yoga pants, stockings, shorts, leggings, sweatpants, gym pants, and sneakers all fall under this category. By the turn of this century, athleisure had every right to be fashionable since an analysis conducted by a market research enterprise showed that workplaces facilitated casual wear at offices because the comfort provided enhanced better accomplishment and originality.
The advent of Gender Neutral
Gender-neutral is a buzzword in fashion for the past couple of years. Millennials find it hard to grip this concept since their era had very gender distinct styles. We owe this distinction to the vogue of girl groups and boy bands who were the icons of style trends then.
Gen Z trends are based on the very code of rule-breaking. Unisex clothing is gaining momentum, and the limitations of gender norms are being challenged. These are timeless clothing pieces that break all barriers and do not let biology define the style trends.
With the tradition of blue for boys and pink for girls being questioned, gender-neutral is the way forward. A generation war had broken out on Tiktok between Millennials and Zoomers in February 2021, without the rest of the world paying any attention to it. The boomers slammed the older generation over beauty and clothing preferences. This should give you a fair knowledge of how the concept of heteronormative garments is a necessity.
Oversized jackets, unisex hoodies, t-shirts, and androgynous suits are the heart and soul of Gen Z. If you do not like gender-neutral hues, you can also experiment with rainbow colors. Embracing positive changes is always for the best.
Bid Adieu to Preppy High-End Brands
Millennials had a keen eye for fashion brands like Hollister, Abercrombie & Fitch, J. Crew, Aéropostale, and Gap. These brands have fallen severely in valuation since Zoomer culture took over.
Did you ever consider that this is because they refused to cater to the fashion needs of Gen Z? It was difficult for their parent retailers to understand that change is the need of the world. So, they are now falling from grace and permanently closing their stores. Other labels like Louis Vuitton, Gucci, Prada, and Dior simply embraced the change, albeit reluctantly, and now have a much brighter future than their counterparts.
Managers in these brands have often grumbled that they find Zoomers the most discerning age group of all customers. They say that they are the best acquainted, the least devoted, and have the greatest expectations.
These brands find teens hard to fool and difficult to please. They never thought that difficult consumers and their ignorance would lead to these world-famous fashion houses’ doom.
Streetwear is the new rage for teens. Zoomers favor normcore and prefer clothes that help them blend in with the crowd. This is so unlike the millennials who preferred runway looks and designer outfits.
Indeed, polo neck shirts, baggy jeans, white sneakers, and sweats are the top priority and the key to standing out.
It’s bagless for Gen Z
As previously mentioned, Gen Z is a generation of tech addicts. We carry our lives inside our smartphones and nowhere else. What exactly is the rapport between purses and phones? Here goes.
You see, the old generation was a fanatic of purses and handbags. Purses were such an incredibly established fashion accompaniment that women would be scared to step out of the house in the absence of one. It might be hard to consider the notion that millennials would ever feel the need to wear a handbag that matched their footwear and who would also parade around showing off their new branded purse to every acquaintance they could think of.
Gen Z’s approach towards bags is more about functionality and convenience rather than matching it with their outfit.Zoomers have all their needs on their phones and do not see the need to carry around cosmetics and electronic accessories boxes. When they want to click a good picture, they simply turn to Snapchat and switch to a good filter, and they look their best. If they want to put their very basic belongings somewhere, they turn to fanny bags for aid.
Gen Z has revived the trend of using small backpacks or opting for trousers with big pockets because it’s all about sustainability. We cannot criticize the millennials over their handbag choices since they did not have the most important lifeline in their time, i.e., smartphones.
Another thing that the younger generation is concerned about is environmental and social causes. They have a moral approach to shopping and promote sustainable practices. Another plus point is that Zoomers hate waste and shop consciously.