It’s not always easy being conscious about beauty. It’s challenging to find out which products suit you and your wallet best with a sea of products out there. The lockdown, however, has come to us like a blessing when it comes to the time we have on our hands to truly research what products can help us make the change we’ve wanted for so long. Even then, the vast number of products out there can seem scary.
You may not have heard of beauty entrepreneur Marcia Kilgore, but you definitely must have come across her incredible products lining your local beauty shelves. Marcia Kilgore is the brains behind Soaper Duper, Soap & Glory, and now our favorite beauty club – Beauty Pie.
What exactly is Beauty Pie?
If you throw in the words ‘beauty pie’ in a conversation with your friends, chances are at least one of them will light up at the mention of it. It’s true. Most people who sign up for the Beauty Pie regime come back maniacally obsessed with beauty and makeup.
But what exactly is Beauty Pie? In a nutshell, it’s a beauty brand that sells high-quality products at a cost price when you pay for a membership fee when you sign up. The products are available to non-members, and they can shop at the site too, but to them, it’s at a much higher price range.
Despite the popularity, it’s interesting to note that the brand isn’t a new concept. It launched back in 2017. Along with the likes of Deciem, Beauty Pie was part of a new wave of brands set to take by storm the already existing beauty industry. And why wouldn’t it? It’s a subscription service that gives members access to luxury cosmetics at factory prices. It may sound too good to be true, but it really isn’t.
Marcia Kilgore has three significant brands already to her credit and knows things about high-end formulas of beauty that actually show astonishing results. She sources these from the best labs in Korea, France, Switzerland, and other countries. The concept behind Beauty Pie’s super affordable prices is simple- cut through the middlemen and retailers and thus, cut through costs. Minimal packaging and minimal marketing are two other factors that help her curate the prices that beauty geeks worldwide lust after.
Your monthly subscription to Beauty pie will grant you access to a massive collection of straight-from-the-suppliers skincare, makeup products, full-body, and recently added hair-care products without the luxury price tag. These include all kinds of products, like Italian lipsticks, South-Korean micro-needling patches, Swiss oxygen facials, and Japanese serums for the price of a latte. We’re still not kidding.
Kilgore was tired of the markup and overpriced products available throughout the world. She decided to create more transparency when it comes to knowing what you’re actually paying for when buying products, and she wanted her customers to be able to purchase luxury goods at a cost price. She saw a problem, and we can say she fixed it like a true boss entrepreneur.
For instance, a moisturizer from a well-known, high-end brand could have a retail cost of over £120. But with Beauty Pie, that same product will cost just £12.05. Not only is it cheap, but the breakdown of that price is also made clear on the website you buy from. The fee covers essential things like the product itself, proper and eco-friendly packaging, safety and testing, packaging, and warehousing. Beauty Pie makes absolutely no profit from any of the cosmetics they sell. This means that the price you’re paying is the price the factory has charged for it. How exactly do they profit, you may wonder. Their profits come solely from membership costs.
Beauty Pie as a brand also boasts a strong online community, which isn’t that surprising once you know so much about their brand. The brand’s Instagram account is an interactive space where loyal members share reviews. Often, Kilgore herself shows up for feedback on new launches and sounding out the demand for innovations from her dedicated #piefam. It’s a warm and wonderful family uniting over beautiful skin and hair.
How does the Beauty Pie Membership Work?
Memberships for Beauty Pie start at £5 per month, which gives you a spending limit of £50. This price is based on the typical cost of products. Typical price means the non-membership prices stated on the website, which is way higher than those available to members.
A spending limit of £50 will get you the JapanFusion Pure Transforming Cleanser (usual price £25) + Double Phase Deep Rinse-Off Facial Cleanser (usual price £25). When you become a member, you’ll be paying £20.50 (for both products, membership, and standard shipping) – that’s definitely more than 50% savings. Upon joining, all members get a £100 purchase limit even if they have a £5 membership.
It is essential to know that £50 doesn’t let you buy many products as the limit is based on the typical prices of the products. You’ll get only 1-3 items with a £5 membership. It’s a cost-effective and great option if you’re not looking to shop a lot. If you spend less than your limit, it rolls over to the next month, which is also a great benefit.
If you’re thinking of shopping a lot, it might be worth getting the £20 membership with a £200 spending limit. You can upgrade or downgrade your membership at your convenience.
7 Must-Try Beauty Pie Products
- Beauty Pie Great Skin Foundation, £8.39
- Super Healthy Skin Nourishing Body Polish, £14.43
- Beauty Pie Wondercolour Longwear Cream Shadow Stick, £5.50
- Beauty Pie Super Retinol Ceramide-Boost Anti-Ageing Face Serum, £13.70
- Beauty Pie Petals, Heliotrope & Ambrette Eau de Parfum, £20.53
- Japanfusion Pure Transforming Cleanser, £7.28
- Brazillian Lime, Fig Leaves and Tea Eau de Parfum, £21.63